Dymamic Segments
Information Extraction
Every impression is accompanied by many levels of information about user behaviour, browser settings and the context of the campaign.
All the data is analyzed through Meaningtool's semantic intelligence through Active Learning techniques, a way to detect similarities within large amounts of data through a user-guided process.
Defining your target Audience
Sniper can segment users by: Keywords, URL or Domain, Language, Country and Segment Logics.
Through the use of logic conditions you can define specific or niche audiences with no more than a few clicks.
Flexibility
We believe segments should be dynamic and easily built because information and client needs are constantly changing.
As your Network's Data can be separated into many levels with Meaningtool's semantic technology, you will be able to pinpoint your Target Audience.